Sales Outsourcing for Small Businesses

When companies think of outsourcing their sales, many fall under the misconception that it only works for mid-sized to large organization. Although this is a great option for those sized organization, sales outsourcing for small businesses is an option too. When mid-sized to large organizations outsource their sales, it usually is to complement their existing sales force.

When outsourcing sales for small business, many times the outsourced sales partner becomes that organization’s sales force/department and is extremely intrical to that organization’s success.

That is why it is extremely important to do your research when choosing an outsourced sales partner.

Choosing An Outsourced Sales Partner

Some important criteria when choosing an outsourced partner should include:

• Make sure that the company has been establish and has reference-able sales experience within your industry
• Be careful on choosing a company that works off of a 100% variable compensation…. Typically you get what you pay for.
• Do a site visit! Make sure the company that is going to represent your business passes your standards test.
  Many companies will allow you to be a part of the hiring process…. Take advantage of that!
• If a company shifts sales professionals from account to account or if they sell part-time…. Be careful!
• Remember, they are sales people… not miracle workers.
• If your sales cycle takes 6 months, working with an outsource partner is not going to shorten that.

Once again sales outsourcing can be extremely beneficial for companies of all sizes. It just takes a little due diligence on your part to get the right one for your business. You can find information on Acquirent’s outsourced sales services here