Zoom Call or Phone Call? Managing Sales Expectations

You are walking on eggshells when you’re working with a new client. There’s massive pressure to manage, meet, and exceed the client’s expectations. However, there’s one area where you may not do the due diligence—it’s when you invite the client over a call. Because of the pandemic-induced work-from-home culture, your sales team may assume that most clients would prefer taking calls on Zoom.

However, that’s not always the case and your sales team should always factor in the client’s expectations before deciding whether to give a normal call or send a Zoom call’s invite. We’ve dedicated this blog to help you understand why every client may not be ready for speaking on a Zoom call. Besides, we will also delve into the concrete way of making sure your first call with the client leaves a positive impression.

Why Might a Client Not Want a Zoom Call for a Sales Transaction?

The fact is that not many clients want to take Zoom calls. Instead, they’d prefer talking to you on the phone. Think about it: You can’t expect your prospect to click on a meeting invite and then wait for you to let them in. It’s a lot to ask from not only prospects but also existing clients.

Besides, most people, including your clients, may already be experiencing Zoom fatigue. Back-to-back Zoom calls may leave clients tired to the extent that they’ll ignore your Zoom call invite. Downplaying these factors and sending the Zoom invite link instead will cost you leads or an opportunity to upsell or cross-sell.

That’s why it’s always a good idea to ask the clients about their call preferences. Only schedule a Zoom call if the client is comfortable with it. Additionally, when you go above and beyond to understand the prospect’s communication preferences, you’ll eventually leave a good first impression. However, your in-house sales personnel may inadvertently overlook these little things when they’re cold-calling. That’s how most in-house sales teams fail to create a positive impression on the client.

Do you fear that your sales team isn’t cut out to do cold-calling or talk to the client for the first time on Zoom? If so, partner with a sales outsourcing agency and avoid leaving anything to chance. An experienced outsourced SDR will go a long way in helping your business build a close rapport with clients and strengthen relationships with them. However, discovering an outsourced SDR service provider is challenging until you’ve found Acquirent.

Acquirent: Empowering businesses to discover and qualify leads

At Acquirent, we’ve become a trusted SDR outsourcing partner for many businesses belonging to diverse industrial landscapes. We’ve helped businesses discover new business opportunities in a matter of weeks. We have a team of seasoned SDRs who not only meet your client’s expectations but even exceed them. Our experience lies in cold-calling prospects through phone or Zoom or any other communication tool.

Thanks to our sales technology stack, we’ve helped many businesses receive leads without doing the heavy lifting. Our team of SDRs will study your product before developing a highly converting pitch. Because of our proven processes, we’ve enabled businesses to get the best quality leads at an incredible speed. Talk with one of our sales experts and discover how we can help you uncover new business opportunities.